A glossary of Twitter terms for small businesses

Does Twitter get you in a bit of a panic? For those just finding out what it is all about, the service can be a bit daunting with a vast array of different terminology to get your head around.

Here is our quick A to Z of all things Twitterific…

@reply – When you want to direct a message to someone in particular on Twitter you use an ‘@reply’. Your simply put the person’s Twitter ID at the start of your tweet with the ‘@’ sign

Bit.ly – This is one of the most popular URL shorteners (see more about these below)

Follow – When you want to see someone’s tweets in your stream, you ‘follow’ them using the button at the top of their profile

Follower – When someone starts to follow you on Twitter, they are called a ‘follower’

#followfriday – It is common on Twitter for people to tweet a list of recommended tweeters every Friday, using accompanied by the hashtag (see below) #ff or #followfriday

Hastag (#) – A hastag is a way to categorise or tag a tweet. Simply follow the message with a hashtag (#) and the tag it relates to, e.g. #christmas #election etc.

Lists – This is a feature on Twitter that allows you to create a group of tweeters that all have something in common. Lists can be viewed by anyone else

Retweet – A retweet is a function whereby you repeat or retweet someone else’s message because you agree with it or want to share it with your followers. This is often achieved by adding ‘RT’ and the person’s ID to the front of your retweet. Twitter has now introduced an automatic way to do this through Twitter.com

Tweet – A tweet is a message that you send on Twitter. It is limited to 140 characters

Tweetdeck – Tweetdeck is one of the best know third party applications. It allows you to manage multiple accounts and combines all the functionality of Twitter in one Dashboard. Seesmic, Hootsuite and Tweetie are other popular applications

Twitter.com – This is the main Twitter website where you can login in and manage your account, view your stream and send tweets

URL shorteners – Because tweets are limited to 140 characters it makes sharing really long links difficult. By using an alias URL you can shorten the link, e.g. http://www.socialsmallbiz.com/ would become http://bit.ly/8cDeEF. Most services shorten tweet automatically.

What else is there? What have we missed?

picture credit

Related Posts with Thumbnails

This website uses IntenseDebate comments, but they are not currently loaded because either your browser doesn't support JavaScript, or they didn't load fast enough.

Social Media

  • Changes to Pages signal yet another change in Facebook’s attitude to brands

    I’ve blogged before about the differences between Twitter and Facebook. The former is a very open platform where everyone is encouraged to see everything

  • 33% of marketers don’t check brand mentions on social media

    Last year we ran some research which found that, when it came to social media, UK marketers still have a lot to learn with, for example, only 7% saying they measured the returns they got from social media

  • Only 21% follow brands on Facebook

    Tweet Some interesting research from Econsultancy/Toluna (2,500 sample size) that came out last week I’ve been meaning to post about: 78.6% of respondents said they didn’t follow any brands on Facebook, leaving 533 respondents (21.3%) who did. When asked why they followed a brand on Facebook (multiple choice), the most common reason was to be notified [...]

Polls

What is the biggest business case for social media?

View Results

Loading ... Loading ...

Case Studies

  • Social Small Biz Case Study: Playlogic International

    For the next in our series of case studies looking at how small businesses are using social media, we caught up with Adam McGowan, Global Marketing Director and Debbie Brettell, Online Marketing Manager, Playlogic International

  • Social Small Biz Case Study: Emma Bridgewater Pottery

    Tweet For the next in our series of case studies looking at how small businesses are using social media, we caught up with Emma Bridgewater Pottery In no more than 50 words explain what your business is. Emma Bridgewater is a leading UK pottery company which is based in Stoke-on-Trent, Staffordshire. It employs a team of 150 [...]

  • Social Small Biz Case Study: WordPlay

    Tweet For the next in our series of case studies looking at how small businesses are using social media, we caught up with Helen Liddell-Grainger from WordPlay In no more than 50 words explain what your business is WordPlay is a copywriting and proofreading service.There is currently a high demand in copywriting for websites, and when aneye [...]

New Posts

Switch to our mobile site